The Rise of Plant-Based Foods: How to Market to this Growing Consumer Demographic
As we live in an ever-changing environment, it’s no surprise that individuals’ diets and food sources are among those changes. As the demand for sustainability increases, so does the market and production of plant-based foods and products. The consumer demographic for plant-based foods has rapidly increased over the past few years, prompting marketers to strategize […]
Interview Etiquette: What You Should Do Before an Interview
Interview etiquette and interview preparation help present yourself as the ideal candidate. Strong communication and interpersonal skills are vital characteristics employers look for. How an individual portrays and expresses themself in an interview is a strong indicator of their personality and ability to work or collaborate with others. Interview Etiquette Preparation It’s essential to […]
The Latest Trends in Residential and Commercial Design and Construction, Including Sustainability and Energy Efficiency
Advancements in technology and the desire for sustainability have had a large impact on the latest trends in residential and commercial design construction; such trends are central to developing sustainable solutions that are energy-efficient and eco-friendly. These trends are also essential to the success of residential and commercial design and construction as they rely heavily […]
Tips to Perfecting Your Resume
Perfecting your resume is crucial as it’s an employer’s first impression of you. There are many variations of resumes, from professional to creative, depending on what industry you’re in. To create a lasting impression just from your resume, utilize elements that will draw the eye and cause you to stand out.. Keep reading to dive […]
Marketing to Different Generations
The top business and finance industry audiences are Baby Boomers, Gen X, and Millennials. When marketing to all of these generations, it’s more effective to use different strategies due to their technological and attitude differences. Each generation has grown up around different advancements, technology, and societies which creates a divide between them and the differences […]
The Importance of Customer Experience in Automotive Marketing
The automotive industry has drastically changed over the last few years, causing a shift within the automotive sector. Due to the shift, automotive industry members have had to employ digital strategies and rethink their previous marketing tactics. Despite these changes, customer experience continues to be a top priority in automotive marketing in order to best […]
The Women of Burkhart
On March 8th, 1857, one of the first-ever marches for unequal rights for women occurred. Since that day, March 8th has been annually observed as International Women’s Day. This day is about celebrating the women’s rights movement and bringing attention to issues such as gender inequality. On our Burkhart team, we are proud to have […]
Marketing Trends of 2023
Marketing trends have rapidly changed and evolved due to social media and digital media developments. Technology consumption from users provides marketers with a continuous streamline to reach their target audience. Video content is already a grossing trend, but short and captivating videos are on the rise as the average user consumes 19 hours of video […]
Web Design Trends of 2023
With the continuous, high speed rate new technology is being released and developed, web designs are changing right along with them. There are 5.16 billion total internet users which is 64.4% of the total population on our planet, making web design crucial for brands to stay up on. After extensive research, we have found two […]
Welcoming Our Marketing Intern, Chloe
Burkhart Marketing Partners is thrilled to welcome Chloe Dyar as our Integrated Marketing and Advertising Intern for Spring 2023! Chloe is a junior at IUPUI, pursuing a degree in Communications with an Advertising focus and is captivated by the creative process within social media and advertising. Welcome to the Burkhart family, Chloe! To learn more […]
