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Artificial Intelligence in Marketing

Artificial Intelligence (AI) is rapidly changing how we live and work, and the marketing field is no exception. AI-powered tools, and their limitations, are a hot topic of discussion amongst today’s working class. Within the marketing industry, these tools are now being used to help generate social media copy, develop

Artificial intelligence (AI) has infiltrated our daily lives and is not going away anytime soon. From ordering groceries on an Amazon Alexa to deep machine learning used to detect fraud in bank accounts, it’s everywhere. AI has become a supporting tool to human intelligence, it finds patterns we can’t, and

My first memory of product customization was when I was about five years old at a gift shop on vacation searching for my name on a light-up keychain. The only thing I wanted for Christmas when I was 10 was a Nike ID gift card to design my gym shoes

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