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Eco-friendly products on a kitchen counter, promoting green marketing.

With growing environmental concerns, brands devote resources to green marketing to meet consumer expectations and align marketing strategies with sustainability goals. Green marketing requires continuous innovation and a commitment to improvement. Businesses that showcase an authentic commitment to the environment gain a competitive advantage. Understanding Green Marketing Green marketing, also

The Latest Innovations in Food Packaging and Preservation to Extend Shelf Life and Reduce Waste

According to Feeding America, 119 billion pounds of food is wasted in America each year, making up nearly 40% of all food in America. This food waste equates to 130 billion meals and over $408 billion. To counter this epidemic, companies have begun creating innovative ways to reduce food waste

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