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Tag: co-branding

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Unfortunately, there is not an exact formula or science you can follow in order to have guaranteed franchise success. That being said, there are some universal basics you may use as a framework for your brand in order to help improve efficiencies and turn a profit. Essentially, there are three fundamental

When multiple brands come together for a single marketing strategy, the benefits can be endless. These partnerships, or co-branding opportunities, allow both sides to benefit from achieving brand objectives that strengthen their image to a shared demographic. Great co-branding combines the strongest elements of two brands into a complimentary partnership. Fortunately,

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