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Doctor taking notes from a patient during a consultation, with blog title 'Navigating Digital Marketing in Healthcare'

Digital marketing is critical in promoting healthcare accessibility by expanding reach through various channels, such as mobile phones, websites, and social media platforms. This technology effectively connects healthcare providers to patients and sectors of the medical service industry. Adopting marketing strategies in health and personal care promotes trustworthy patient relationships.

Team at Burkhart Marketing Partners brainstorming user experience strategies, highlighting customer-centric solutions.

User experience (UX) is an essential tool in the digital marketing toolbox. UX provides marketers with additional research about their target audience’s values and behaviors. Integrating UX principles in marketing promotes excellent customer experiences and retention. Read more to learn how to make your brand stand out from others with

this internship

As the summer comes to a close, so does my time as an intern for Burkhart Marketing Partners. I can’t believe how quickly this internship went! I had a great experience getting to know the clients and team this summer.   My Internship Experience This internship gave me lots of

The Importance of Customer Experience in Automotive Marketing

The automotive industry has drastically changed over the last few years, causing a shift within the automotive sector. Due to the shift, automotive industry members have had to employ digital strategies and rethink their previous marketing tactics. Despite these changes, customer experience continues to be a top priority in automotive

Company Values Influence Consumers’ Behavior

Apple, Microsoft, Amazon, Nike – these are just a few of the most revolutionary, successful brands in the world. An infinite amount of variables can determine the basis on which you measure the success of a brand. However, the brands that make an impact are often ones that are compared

Why Should You Shop Local This Holiday Season?

The holiday season is finally here, and that means everyone will be running around getting those perfect gifts ready for their loved ones. This holiday season, consider shopping local to get those gifts. For nearly two years, local businesses have been hit hard due to COVID. So this year, give

Orange background with phone screen showing stars to respond to an online review.

Customer service is what can make or break your company, especially with the prevalence of online reviews. When your company is working hard to provide the best services for your customers, being able to respond to positive and negative online reviews will make you more visible to your market.   

Analytics skills in black and white wording on an orange background.

Learning these three technical skills can help your marketing needs. Being a creative individual with a mastery of key soft skills in business is not enough to stay competitive in the 2021 marketing environment. With new marketing tools being phased into the market, there is a need for individuals who

Corporate Social Responsibility

In society, it’s important to do things that benefit others. The same can be said for businesses. This is called corporate social responsibility. In short, corporate social responsibility is the idea that while businesses should maximize shareholder value, they should also operate in a way that benefits society. Marketing and

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Blogging can do many positive things for your business. Posting blogs can help your business achieve brand awareness and raise website traffic. Consistency is essential for your business to see the most success through blogging. In addition, your company should aim to create relevant and timeless content. The question is,

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