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Marketing and design go hand in hand. Without good design, all marketing would look the same, and without marketing, there would be no need for design. They work together to make companies everywhere have an impact on their consumers.  Today, more and more big companies are making design a top

It’s 2020 and the world has gone digital! These last three months have proved this as we use technology more than ever before to communicate with others. Technology is taking the world by storm in almost all aspects of life, especially through marketing. With all of these technological advances in the

Personalization. A word that seems so simple and self-explanatory, yet can be vital when using social media platforms. When interacting with customers, it has become more common to have a tone of voice that is more relatable. Content that is just speaking at the customer rather than interacting has now

This summer #TeamBurkhart is happy to welcome two new interns to our marketing family! One of those interns is Jacob Mize who will be working as our Marketing Intern for the summer. Jacob is a senior Marketing major at Franklin College and will be joining the graduating class of 2021

LinkedIn – the Facebook of the professional world.  Whether it’s for your business or yourself, a stellar profile on this platform is essential for growth. We’ve put together a list of 5 tips for maximizing your Linkedin usage – for both personal and business accounts. Personal Linkedin Tips  Keep it

Snapchat and TikTok are two very useful platforms for marketing nowadays. You can reach a huge audience at a low price. With a low price and wide reach comes the challenge of creativity and being able to design something engaging on these platforms. If you are looking to reach these

Looking for a new way to reach your audience? You would be surprised how many different kinds of marketing are out there. From undercover marketing to email marketing, the possibilities are endless. Read below to find out some new ways to get the ball rolling and gain traction with your

Did you know that the average employer only looks at a candidate’s resume for six seconds? In just six seconds someone can decide whether they want to hire you or put your resume to the side. By researching and developing new skills that will make you stand out from the

Social media has taken the advertising world by storm. Gone are the days of relying on television for maximum exposure – numbers don’t lie! We’ve summarized the most important social media demographics for marketers in 2020, so continue reading to find out the most powerful medium to reach your target

There’s one more addition to #TeamBurkhart for the spring semester, Lauren Motsinger! Lauren is our Creative Intern who is currently a student at IUPUI. She is pursuing a major in Visual Communication Design and has a creative and positive outlook on everything she does. To find out more about Lauren, keep

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