Portfolios are so important in the design world! It’s one of the best ways for designers to quickly show their creative work to potential employers. Making sure your portfolio is always ready to be presented is pretty much a given. But how do you know when it’s time to revamp the
Luke Burkhart
Have you ever seen an ad on your phone for your favorite grocery store right as you walked into it? Ever wonder how your phone seems to tailor the ads receive based on your location? No, it’s not just a creepy coincidence, it’s geo-fencing! What is it? Geo-fencing is a
Luke Burkhart
Recently, I had been tasked with writing a blog post, on three books I felt everyone must read in his or her lifetime, yet I couldn’t find the strength to put my pen to paper. There were too many books that I’ve read in my life that I believed to
Luke Burkhart
What do trusted brands all have in common? They put their focus on doing, rather than telling and they are able to cement their presence in the marketplace. In today’s world, talk is cheap. But trust is invaluable! There is tremendous upside in having a trusted brand, but it doesn’t
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The customer ecosystem is no longer a strictly brick-and-mortar affair. Rather, consumers now move seamlessly back and forth between online and offline experiences and expect organizations to keep pace. That being said, here’s what you need to know about keeping your digital ecosystem functional to provide experiences that convert. What
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Generating new leads is the core activity for marketing teams in B2B roles. But the worst thing that can happen is for all that blood, sweat and tears go to go waste. Here’s how you can maximize those leads using a customer relationship management CRM tool. 1) Understanding your audience
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Developing and releasing a functioning mobile app is just the first step in a mobile app journey. The second (and longest) step is maintenance. If success is your target destination (however you may define success), measuring the right metrics and key performance indicators (KPIs) will help you pinpoint how well
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Have a Twitter but feel like it’s not doing much for your company? Is the only “like” you get from your mom, Sheryl? (Bless you, Sheryl). Before hitting that deactivate button, try stepping up your tweet game! Here are 6 tips to help you revamp your Twitter account and get
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If you’ve read how email marketing can complement your social media strategy, you may be considering an email marketing campaign to build your franchise business. You may have also begun building a subscriber list, brainstorming content for your email and maybe even found the best email marketing platform (like MailChimp
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The world of search engine optimization is one of constant change and flux. It’s important to stay on top of the latest SEO techniques in order to get your SEO ranking where it should be. With that in mind, here are 6 SEO strategy do’s and don’ts for you to
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Overcome key issues to meet key milestones thinking outside the box, yet we need to leverage.
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